Hype! Hype! Hype! If media was a professional wrestler, it’d be one half of the Hype Bros.
But dammit, I’m so excited to get home tonight and watch Rogue One: A Star Wars Story.
I saw it opening weekend (the Saturday showing) with my buddy RJ, and then we had a little conversation about it for the podcast. But if you recall at the time, I stated that I dozed slightly in the theater. It’s not the first time it has happened, but it did occur during a movie that I was very eager to see, and got out of the house to do so.
And I waited until after I saw the movie to listen to podcast reviews or read anything about it, so I know I missed some good, integral parts of the story.
But tonight…all that changes.
I can’t tell you the last time I went into a store and bought a physical movie. I started going the digital route, and am enjoying that immensely. It’s weird. When I lived in a smaller town, I could easily zip over to Wal-Mart and get groceries and browse the movie selection. But now, even though I live in a more populated area and there are clearly more shopping options……none of them are on my way home. And they’re all over-crowded.
So digital it is.
Anticipation is a funny thing. If no one told us to be excited for the newest movie, video game, comic book series (or writer/artist duo), or new album, would we care? But in this era of the 24-hour news cycle, where they have to talk about something all the time, you get more information that you ever probably thought you’d want or need.
We’re on the “Road to Wrestlemania” and we have been since the Royal Rumble. Or more accurately, we have been since the Monday after Wrestlemania last year.
We’re in the middle of the NCAA Men’s Basketball Tournament, and brackets and boards are filled with anticipation. And unless you had that perfect bracket (and you don’t, thank you Rhode Island), or are a fan of the remaining teams vying for the championship, your interest has probably waned somewhat. The caveat there is if you’re just a basketball fan and love this time of year.
Major League Baseball is getting closer to its opening day.
And there’s already buzz generated for movies that are still a year or more away. And much more hype (or anticipation) will be cultivated at Comic Con.
Since I pre-ordered Rogue One, I technically could have watched it last night after 11pm, but knew I wouldn’t stay awake through the entire thing…again. So I erred on the side of caution. So tonight when I go home, I’m going to hug my son, kiss my wife, have a little dinner, put the boy to bed, record an episode of Corn Nation’s Five Heart Podcast, and watch Rogue One: A Star Wars Story.
It’s also why you’re getting this post now – because after I get that recording ready to go, I’m going dark…and hoping to stay awake.
May the Force be with you.